A Little Class on the Internet

A blog for students of Professor Kagan's Digital Marketing Strategy course to comment and highlight class topics. From the various channels for marketing on the internet, to SaaS and e-commerce business models, anything related to the class is fair game.

Showing posts with label "Generation". Show all posts
Showing posts with label "Generation". Show all posts
Friday, December 04, 2015

Digital Marketing and the Older Generation

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Nowadays, most of time when we think about digital marketing strategy, the targeting customers are more likely to be millennial. In other w...
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