A Little Class on the Internet

A blog for students of Professor Kagan's Digital Marketing Strategy course to comment and highlight class topics. From the various channels for marketing on the internet, to SaaS and e-commerce business models, anything related to the class is fair game.

Showing posts with label mobile checkin. Show all posts
Showing posts with label mobile checkin. Show all posts
Tuesday, November 04, 2014

Can Urban get its cool back?

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If you haven’t heard the term “omnichannel retailing”, then you’re missing out. Urban Outfitters is attempting to really integrate its mar...
Tuesday, October 21, 2014

Foursquare Launches First Advertising Campaign

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Foursquare launched its first outdoor advertising campaign yesterday in hopes of educating non-users that the mobile application is more o...
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