A Little Class on the Internet

A blog for students of Professor Kagan's Digital Marketing Strategy course to comment and highlight class topics. From the various channels for marketing on the internet, to SaaS and e-commerce business models, anything related to the class is fair game.

Showing posts with label news. Show all posts
Showing posts with label news. Show all posts
Friday, July 21, 2017

AdAge: Facebook's Subscription Plan Gives Publishers Hope at Last

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A new development in Facebook will allow publishers to charge a paywall for Instant Articles. This will help publishers in that they will b...
Thursday, April 14, 2016

Facebook and the Commodification of News

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By Blaire Townshend A recent article on Wired by Julia Greenberg outlines the symbiotic relationship that currently exists between Faceboo...
Tuesday, November 24, 2015

The End of the News Website

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NowThis is a young media and news company that exclusively publishes its content on social media platforms. After being a news startup like ...

Why You Shouldn't Escape Into Social Media To Avoid Holiday Stress

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Why You Shouldn't Escape Into Social Media To Avoid Holiday Stress As media penetrates throughout our life in various aspects, we b...
Friday, March 13, 2015

The New York Times Gets Instagram!

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In the face of hyper-digitialization, one could say that the newspapers struggled the most to find ways to survive. It was no exception for ...
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