Not Fake News....The Government Shutdown and it's affects on Aviation

On January 19th, the US closed out the 29th day of the longest shutdown in our government's history and while many people have not yet felt the impact of the shutdown, aviation has been affected.  No I'm not referring to President Trump cancelling Speaker Pelosi's trip to Europe and the Middle East, I'm referring more about the 54,000 workers affected at the Department of Transportation including the TSA and the FAA.

While critical FAA functions including air traffic control services, safety oversight and the FAA Registry are continuing to function, numerous activities at FAA are suspended.  TSA workers are continuing to work, albeit without pay!

Today when I travelled through Savannah, GA the TSA were surprisingly very short and when I spoke to one lady she I thanked her for working through this shutdown, she  surprisingly responded that she thought the shutdown was the right thing to do and she hoped it would be over.  

I'm hoping when we return to class next week that #governmentshutdown is over and the good folks at TSA receive all of their backpay!  

Facebook Is Now Reducing the Reach of Users Who Routinely Share Fake News, Clickbait and Spam

Facebook is working to reduce to power to those who share fake news, clickbait, and spam postings that spread like wildfire, as they are designed to do. This is a great step in reducing the spread of misinformation, and also seems like a move that makes it more similar to Google with regard to quality.

Google is carefully measuring quality of websites every time an item is searched. Facebook is looking to build "quality" into posts so that its website is somewhat curated. It will be interesting to understand how this will affect companies, and whether certain companies will be penalized as "spammers". Perhaps a discipline that grows is social media optimization, similar to search engine optimization, where companies try to focus on the highest quality Facebook posts that pass Facebook's algorithms.

It's a good step for the user experience on Facebook, and it will be interesting to see the implications on digital media marketing.


Source: http://www.adweek.com/digital/facebook-is-reducing-the-reach-of-users-who-routinely-share-fake-news-clickbait-and-spam/

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