It might seem like Groundhog Day every time I blog...I'll be frequently sharing Internet-related tidbits about my company, Juicy Couture, where I lead the brand's marketing efforts. I promise not to be completely myopic and only focus on Juicy, but this week's news did seem quite relevant...
We just launched a new blog on JuicyCouture.com called The Daily Couturist. Our website is all about "social commerce", providing our customer with ways to connect and engage with the brand within our online retail space. We've handpicked 8 super-cool brand ambassadors from our Los Angeles, New York, and London offices to share their Juicy experiences and provide the customer with an all-access pass into our mad, Juicy world. From behind the scenes details of our latest photo shoot, to photos of an event held exclusively for the French media, or the latest trends inspiring our design team, The Daily Couturist will post it first.
The blog is up on our website now:
http://www.juicycouture.com/clubcouture/blog/the_daily_couturist/
We'll spread the news by emailing our customers, associates, and sharing with our 360,000 Facebook members this week...
But you heard it here first!
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