7 Brands Using Instagram Right
It is not surprising that Instagram App was touted by Apple for using the App right. Facebook, for instance is all about pictures, so why not include an even more fun way in which you take, share, and keep you photos - all in the same place, at the same time, maintain a little sense of nostalgia to the older, real version of the device. Facebook would be the most obvious company to jump on board, but companies such as fage yogurt, and clothing companies who want to take you behind the scenes to see how the material is made, I think instagram has relevant presence here, being able to showcase producing in an interesting and unusual fashion. The companies will benefit from better sales from the "cool factor", perhaps, and instagram will benefit by gaining a percentage of increased sales after each campaign.
See Article: http://sproutsocial.com/insights/2012/02/brands-using-instagram/
I just started using Instagram and it is definitely a marketing tool to explore. Looking at processes through pictures can be fascinating and brings your consumers more in tough with the primary processes. They will feel more involved and integrated, and thus more connected. Thanks for sharing.
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