Sunday, October 13, 2013

Twitter's New Lead Gen Cards Creating a Buzz

Simplicity, efficiency and pin point customer targeting. This outlines the marketing dream that so many companies strive for in today's uber competitive branding market.

Twitter's Lead Generation Cards help make this a reality. As brands shift their focus towards mobile with the migration of consumers exploring the internet via cell phones and tablets, the simplicity of user acquisition has taken center stage. Brands must find way's to promote and quickly capture their audience through the click of a button and the Lead Generation Cards are one way to accomplish such.

Brands market their product through promoted Twitter feeds and if the user is a fan, they can simply click a button that automatically populates their Twitter user id and the email address (likely an active personal email address) associated with their account. Quick, easy and effective.

In today's complex market and over extended consumer base, companies can do themselves a favor by capturing an audience at the click of a finger. No more forms, no more typing - just one click.

Read more about the reasons you should be using them.

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