Sunday, September 21, 2014

Fashion Bloggers Are Making Millions

The glamorous New York Fashion week has just ended last week, it is intriguing to see who is making money in this affluent industry. 

Some estimate the economic impact of this event to bring in on average $850 million to New York in less than a week. However, the models walking the run way may not be skinny just because of anorexia, but because the fact that they are way underpaid. While a designer dress could cost you thousands of dollar, a model walking on a New York Fashion Week runway could earn as little as $150. Often the models in this event just do it to be able to say they've walked on NY Fashion week. The rest of the people in the scene such as the security guards, public relations liaisons, and buyers, have annual salary below $100,000.




Surprisingly, there is a profession in the scene whose income is on the rise, actually hitting the millions, those are the bloggers. Unlike those celebrities who get paid showing up in the front roll of a designer's show, the elite fashion bloggers earn their income in a different way. They do not focus on being a journalist, they focus on branding themselves. These tastemakers and style influencers do not really report anything, they may just give comments on what they like. 

It does not matter how old or how experience you are to be a great fashion blogger. Pink Peonies' Rachel Parcell, a 23 years old blogger is making around $960k this year. Bag Snob's Tina Craig and Kelly Cook are expected to have income of over $1 million. Many upcoming bloggers are also making their way up to the six figure earnings.

Blogging is certainly not a just a hobby or a class assignment, if you find what you are passionate for, it is probably a good idea to start blogging about it!

Source: CNBC, WhoWhatWear


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