Tuesday, November 24, 2020

Thanksgiving Day Digital Marketing Tips for Entrepreneurs

Thanksgiving holiday means many marketing campaigns for entrepreneurs and business owners. Before we turn to the tactical tips, we should look at the origin of the Thanksgiving holiday and the meaning behind the holiday. 


Thanksgiving holiday is attributed to numerous different feasts celebrating things as diverse as thankfulness to God, ends of droughts, and military conquests. For business, the holiday is the time of year to be grateful for our fortune and thankful for our customers’ loyalty and patronage. 

 

  1. Send a personalized “Thank you” e-mail to your fans - Thank the followers and fans for doing business with you and for their loyalty thought the year. 
  2. Give out a free trial or an online store gift card - Businesses can offer up this gift depending on the marketing budget. It’s another tactic as a promo. 
  3. Involve the audience in your online presence - Another kind of engagement is to use the UGC content. Have users send a snapshot of their family gathered around the table, decorate for the holiday, even share their favorite recipe. 
  4. Thanksgiving free downloads, guides, resources - Have some freebie to share! Try to dedicate a landing page for a direct download. Things to put up can include an e-book, complimentary gift, etc.  
  5. Be festive online with more quality visual content - Grow the email list by hosting photo sweepstakes like a Thanksgiving Photo Upload Giveaway. Each day of the week, share an image or a status update submitted by your followers on the social media pages.

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