Thursday, May 30, 2013

Runpee! A simple but useful app!

Every creation starts with a simple need.

Runpee.com is one of the simple and useful solution for those who want to use the restroom during the movie. Most of us might have the experience that afraid to miss the best part of the movie if we went to the restroom. Also, it's quite bothersome to ask your friend what you have missed during your leave.

Thus, here comes the solution. Runpee.com is a very simple website that listed every new released movie. Click into the movie, and you will see when is the best time to go to the restroom (Mostly they provide more than one perfect timing). Also, they provide storyline during the "peetime".

It started with a simple webpage and run by the founder Dan Florio (who named himself as CPO- chief pee officer). With the help from his family member, they can watch and provide the "peetime" for every (at least most) of the new release movie. He first sell ads on the website which is the main income source and then launched a paid app ($0.99) in 2011.

For those who do not have smartphone, Runpee.com still provides free service on their website.  (http://m.RunPee.com/) Nowaday, the website only provides movie release in 90 days. Movies older than 90 days can only been checked on app.

A great idea doesn't need to be really fancy. Many marketers are stuck in somewhere trying to create a "Big Idea"but forget those ideas which can solve our daily problem/ feed the needs are named good ideas!

*  Runpee.com went viral without any advertisement.


1 comment:

Ben Steger said...

This is awesome. My mother is going to love it.