Monday, November 11, 2013

Digital Marketing today. Lessons from Germany

Digital Marketing has faced many changes in the last year alone.  And companies that can stay one step ahead of the game are inspirations for others in the industry. Looking to some of the progress happening around the globe today we turn to Germany.

Goertz Virtual shoe store uses 3 Microsoft kinects, in order to allow users to virtually try on shoes in real time and share their new look via social platforms. With the use of augmented reality, Goertz is bringing new meaning to the "Pop-Up Shop".

http://www.youtube.com/watch?feature=player_embedded&v=uSn7c1uw1_A

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