New Social Media AD Widget

RSS ad network Pheedo has announceda new service tonight - an advertising widget powered by RSS and incorporating several social media tools. You can see an example in the webpage.

The idea is that some of the ads that companies are producing to attract customers to their sites are really amazing. Why do not rate them with Digg, Furl, Del.Icio.Us or Technorati? That's the goal of this new application.

Through RSS you will subscribe to different ads that will display (even with Video) on your widget and you will have the chance to rate them.

I must recognize that seems to be a complete out of the box idea, but I don't see yet the real application.

Yahoo!!! Launches Pipes

Pipes is a RSS Mixer that gives the user a lot of freedom about what he/she can do. Let me give some examples:

• You want to look for specific news related with a concrete topic in a list of webpages (e.g., looking for Ferrari News in Road and Track, and Car Magazine)
• You want to find in NY Times all the references to crimes in a 2 mile radio respect to your apartment

It seems to be a very powerful tool but I think is too complicated for the average user, but you can copy pipes from other users to your own space.