A blog for students of Professor Kagan's Digital Marketing Strategy course to comment and highlight class topics. From the various channels for marketing on the internet, to SaaS and e-commerce business models, anything related to the class is fair game.
Monday, January 22, 2007
Big Media’s Crush on Social Networking
New York Times By RICHARD SIKLOS Published: January 21, 2007 With a wink and a flirt, big media companies have developed a full-bore teenage crush on social networking businesses.
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