There is an imaginary currency called "Dabloons" that has been trending on TikTok over the last week. Users are engaging in a fake economy where they are spending, collecting and gaining/losing coins using the #dabloons. The hashtag has over 417 million views in just under a week. The way you gain or lose the fake money is by scrolling through content and if you happen upon a video that provides or takes Dabloons, you'll adjust your wealth accordingly (honor code of course). The depths to which this trend has gone has people keeping track of their Dabloons on white boards, creating a Dabloon University and even one account said it would hold an election. What's amazing about this trend is that it demonstrates just how engaged people can get on the platform and the lengths to which people will carry on a joke about a valueless economy. It's clear when gamification, trending momentum, and maybe a little bit of fun can create a viral experience on TikTok and demonstrate the power of the platform.
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