A blog for students of Professor Kagan's Digital Marketing Strategy course to comment and highlight class topics. From the various channels for marketing on the internet, to SaaS and e-commerce business models, anything related to the class is fair game.
Thursday, November 29, 2007
Yahoo to put adverts in PDF files
Yahoo has reached a deal to start running advertisements in PDF documents - a further example of advertising developing on the net.
The service will allow publishers to make money by including adverts linked to the content of a PDF document in a panel at the side of the page.
No comments:
Post a Comment