Thursday, September 22, 2011

Facebook Timeline

There's been a lot of commentary this week about the new developments to the Facebook user experience. The bigger headline, however, is the revenue growth that is expected from media content-- music, movies, tv-- incorporated in the soon-to-be released Facebook Timeline.

Fast Company Magazine explores the issue in an article entitled "New Facebook Timeline Is All About Discovery and Explosive Revenue Growth." In truth, the Timeline is actually pretty cool. Fast Company describes it as "scrapbook-on-steroids" of your life (see link below). What is interesting is Facebook's plan on incorporating social apps and tracking of media tastes.

By partnering with media companies like Spotify and Hulu, the hope is to increase consumption by the Facebook user and shared content beyond just personal photos. Just as you once went to your friend's house to browse CD collections, the hope is you will now soon do this on your friend's Facebook page.

It will be interesting to see how this all pans out. Will Facebook be forced play nice with iTunes or will it develop its own media sourcing? What will this mean for our privacy or is it already gone? It all remains to be seen...

Fast Company Magazine:
http://www.fastcompany.com/1781979/facebook-timeline-profile-page-f8-zuckerberg

No comments: