Monday, June 27, 2011

This funny viral Facebook page was created a couple of days ago in Brazil, has over 150,000 "Likes" (157,000 by the time I finished writing this... and counting...) It has lots of targeted advertising (at least with my user) and apparently already got sponsored on the side from AB-Inbevs "Brahma" beer, very popular in Brazil. (Photo at the end)

The story is that this soon to be father wants to name his child "Jaspion" after the 2 decade old action figure. His wife, not surprisingly, was not enthused. He then suggested to ask their friends on Facebook, to which she answered : "not even if ONE MILLION PEOPLE agree". There it was, she laid her own path to misery. They made the bet, and baby Jaspion is on his way to be famous...

Should be interesting to follow how the ad space in this page gets utilized over the next few days as it seems it won't be long before they hit 1,000,000 likes.

https://www.facebook.com/pages/1-Milh%C3%A3o-CURTIR-e-minha-mulher-aceita-o-nome-do-bebe-de-JASPION/221903794498237

Ps.:The beer advertising is not user-targeted, but directly a link to the official beer website and photo.

Ps2.: It is not clear if this is a Hoax marketing campaign, but regardless of that, it has great value and marketing potential.

Cheers!

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