"Rick Fox's mustache googled the Red Sox pornography murders while Jennifer Aniston and Brad Pitt fought tears and ate tattoos over aborted babies in Barçelona with Neymar and Mickey Mantle. Meanwhile, Lady Gaga and Elvis were found with Princess Diana growing marijuana to a diet of Doritos."
This is what a post on a content farm looks like. Meaningless sentences of highly searched keywords strung together to lure searchers onto a webpage which would then try to bring in some ad revenue.
In class we learned about Search Engine Optimization and how incorporating highly searched keywords and other tweaks, we can significantly improve our Google search rankings. This of course led to a whole business of content farming on the internet. Last week, Google released Panda 2.2, the internet monitor for content farms which serves as a filter in the ranking algorithm to weed out the nonsense from the internet. Incorporation of this change though has had both good effects and bad, with rankings of many legit websites been claimed to have decreased after this update. This NYT article on Google's efforts to clean up the content farm mess provides good insight. Facebook's Ban Bot has caused some similar problems in the recent past and is now being compared to the Panda 2.2 update. More details here
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