Will there be a customized google for every person on the planet? The guest lecturer from Econsultancy posited that we were less than ten years away from a google who knows who you are, what you believe, what your friends think, what your friends would recommend to you, where you live, where you are, how you search, and what you are looking for. Could it be that google may grow to have a more robust understanding of the different elements and influences that comprise all people to the point that it may understand us better than the people who ought to know us best--more than your mom, your partner or your best friend?
Living life in a stream of data and social discovery allows for an increasingly interconnected world in one sense. It is a world where you know exactly where your friends and loved ones are and what exactly they are thinking at that very moment. The power of this information can produce compellingly accurate results in your searches from the mundane to the extraordinary.
Our ability to stay connected to our online community has increased and will continue to do so. I worry that our ability to connect in person will not keep pace.
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