Google to challenge Amazon’s ebook sales

Amazon.com’s revenues and market share is attracting the attention of some big players. Google has expressed its intention to launch an e-book channel and challenge the giant Amazon. Google’s business model may put some pressure in the ebook pricing, since the company said that it will allow sellers to set their own price.

“The news arrived from the annual BookExpo convention in New York, during which Google apparently pitched its intent to allow publishers to sell digital books to consumers online. Later today, the company confirmed through an email sent to journalists that the company plans to “build and support a digital book ecosystem to allow [its] partner publishers to make their books available for purchase from any Web-enabled device.”