Wednesday, June 10, 2009

Live Video Streaming via the iPhone

Since we were given an article regarding live video streaming in class last night, I thought this post on TechCrunch today was particularly relevant..


According to MG Siegler, live streaming via the iPhone already secretly exists amongst tech-savvy users. And now that the 3G S, which supports video, is available, this activity could be even more widespread.

Currently, Apple doesn't allow live streaming apps into the App Store. Most likely this is because of its relationship with AT&T; "undoubtedly AT&T does not want live streaming video clogging up its network." When TechCrunch spoke with Ustream and Qik, two of the leading live video streaming corporations, they both seemed to be unaware of the iPhone's capabilities. Siegler suspects this is because AT&T and Apple aren't quick to discuss live video streaming, due to the traffic implications. "It has been widely reported that AT&T is prohibiting iPhone apps like the Sling Player from streaming video over its 3G networks due to bandwidth concerns."

According to the post, this reluctance presents a disparity in reasoning, to the detriment of video startups wanting to reach customers through the development of iPhone apps. “Currently, viewing YouTube videos on the iPhone presents a load that is likely larger than the aggregate amount of bandwidth used by many individual broadcasts [on Ustream] at any given moment,” says Ustream founder John Ham.

Although Apple announced it has opened its video APIs to third parties, solving the iPhone video capture problem, it does not mean either Apple or AT&T are ready/willing to discuss live video streaming.

Qik enables live video casting from a cell phone (about 40 supported handsets - including Nokia S60 series, some Windows Mobile devices, or a jailbroken 2G iPhone) via any 3G/GPRS/Wi-fi Internet connection. Click here for the company profile on TechCrunch.

Ustream.tv is a live video community where anyone with a computer, Internet connection and a web cam can set up his/her own channel and broadcast live. Click here for the company profile on TechCrunch.

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