A blog for students of Professor Kagan's Digital Marketing Strategy course to comment and highlight class topics. From the various channels for marketing on the internet, to SaaS and e-commerce business models, anything related to the class is fair game.
Wednesday, January 27, 2010
Crowdsourcing for Social Good
I recently came across a really interesting use of crowdsourcing by way of an iPhone app. Through "The Extraordinaires" app you can perform tasks that have been parsed into small elements for not-for-profits. These small individual efforts then accumulate to produce a larger result.
An example of the work that is being done on The Extraordinaires is shown at left where iPhone users can help scan pictures of individuals that are missing in Haiti. You can check out this and other similar apps on mashable and read up on other uses that The Extraordinaires are finding for crowdsourcing on their blog.
Labels:
blogs,
crowdsourcing,
iPhone apps,
mashable,
nonprofit
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