We all know how powerful the social connectivity of
Instagram is, not only for your friends, loved ones, or that fashion brand you
can’t help but check out. Latest hype from Instagram shows a new tool for
brands to engage with their audiences through the channel of digital marketing. Burberry, in this realm, continue to set
the bar as a first mover in the intersection of fashion and tech.
Basically the Hyperlapse app is a video content tool that
elevates your Instagram video capability: Basically it allows you to do 3
things:
1.
Speed up your video 12x
2.
Tap screen to auto-adjust brightness while
filming
3.
Crop any part of video
Now, the app
is available for all to enjoy and fashion brands to further leverage technology to inspire, engage and innovate.
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