According to the estimates made by the Newspaper Association of America, newspaper print and spending in the first three months of 2006 increased by only .3 %, while spending for online advertising rose by 35%. Newspapers are gradually moving more and more of their product on to the internet.
Working in the publication industry, I have been seeing this gradually happening at my job. More advertisers have been signing contracts to run online campaigns rather than print.
Retrieved from: http://www.iht.com/articles/2006/06/06/business/adco07.php
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