Thursday, February 25, 2010

Blogging for Money - Harsh Reality or Livin the Dream?

So, let's face it, most blogs DO NOT make money. You must have compelling content, tons of followers, relevant ads you want to click on and brilliant design. It's unlikely, that even this blog (with tons of MBAs blogging every semester) makes much.

Now there are a host of services to encourage you to buy into this dream of becoming a millionaire blogger.

AdSense for one, the google service that allows you to run relevant ads on your website. Turns out some sites - do actually make money on this... but those are ones that are specific with highly monetizable and useful content (SMU). Just the other day I found out about a website about Gerbils that shows up in the first page of Google Search results (search gerbil) http://www.thegerbils.com/ that does pretty well (it doesnt look well designed, but apparently that doesnt matter when your content is SMU).

There are also bloggers for bloggers.

Pro Blogger tells you how to optimize each post - http://www.problogger.net/
Remarkablogger is a Blogging consultant - http://remarkablogger.com/

I also ran into the other day a website where we as USERS can make money by helping websites with their content/look and feel. www.usertesting.com lets users test and speak their thoughts about various client sites for about $10 for 10-15 minutes. Not bad.

If you think about pursuing the blog for money approach, please consider consulting the resources above. Good luck and let me know if you have any thoughts on this.

carolyn
@mbastartupgirl

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