While big data sounds like yesterday’s buzz word to most, this
massive amount of analytics related to sales, consumer behavior and historical
activity is something that is only getting bigger and more crucial for
companies of all industries.
Looking at the chart below, you can
see that business executives of top companies worldwide are increasing their
literacy and/or understanding of big data. You cannot be at the top of your
firm without knowing how to dissect the myriads of data which has the potential
of steering the company towards making the most profitable strategic decisions.
This is an extremely advantageous
trend for MBA graduates, who are trained to translate large excel files filled
with quantitative and qualitative data into meaningful information.
Source: www.emarketer.com
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