Link: https://builtin.com/expert-contributors/14-most-exciting-digital-marketing-developments-2020-so-far
2020 has seen a prolific acceleration of digitization trends - some long overdue. Overall acceptance for digital interactions and collaboration tools has gone up.
As a result, companies have had to adapt their digital marketing strategies to customers’ ever-changing needs. Although this situation has been challenging, it has also already led to incredible innovation.
Key innovation in 2020 so far are, Rise of: Virtual events and conferences, interactive content, podcasting, personal branding, print on demand and e-comm, Google's updated ad platform, omni-channel marketing, personalized email marketing, AR/VR, AI powered ads, voice interaction, chatbots, mobile first SEO and the creator economy.
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