Forbes published a list of top Branding and Marketing Trends for 2014. The list is helpful in knowing what to focus on for your growing business. The list is as follows:
1. Consumers Expect More
2. Attention Must Be Paid to Brands
3. Category is King
4. Brands Will Get Emotional
5. Real Brand Engagement Defined
6. Targeting Becomes Personal
7. Digital Done Right
8. Content is King, too
9. Mobile is Optimized
10. Fewer Tedious Texts
11. Micro Becomes Mainstream
12. Integration Intensification
13. Data Declaration
14. The Funnel Flattens
Read more about each category here:
http://www.forbes.com/sites/robertpassikoff/2013/12/04/brand-and-marketing-trends-for-2014/
1. Consumers Expect More
2. Attention Must Be Paid to Brands
3. Category is King
4. Brands Will Get Emotional
5. Real Brand Engagement Defined
6. Targeting Becomes Personal
7. Digital Done Right
8. Content is King, too
9. Mobile is Optimized
10. Fewer Tedious Texts
11. Micro Becomes Mainstream
12. Integration Intensification
13. Data Declaration
14. The Funnel Flattens
Read more about each category here:
http://www.forbes.com/sites/robertpassikoff/2013/12/04/brand-and-marketing-trends-for-2014/
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