Saturday, October 01, 2011

Google Real Time Analytics

http://www.distilled.net/blog/web-analytics/review-of-googles-real-time-analytics/ Google has launched a new real time option for its web analytics tools, allowing users to see their web traffic in real time. This is an excellent tool to measure the impact of an announcement/promotion etc. For instance a user will be able to see the immediate impact of tweeting about a new service offering or how customers respond to a news item. Interestingly, Google also announced a paid enterprise version of its web analytics tools, Google Analytics Premium, which collects more data and includes more sophisticated tools.

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