Microsoft's release of Band may have made the news, but what could prove to be more significant is the fact that it will work with any smart phone (Windows, iOS, Android.) Equally important, is that Microsoft will reintroduce Microsoft Health - an app that will allow for health recommendations to users. This could be a great marketing opportunity for both MSFT and marketers.
http://marketingland.com/microsoft-band-cross-platform-wearable-cortana-baked-106190
No comments:
Post a Comment