Monday, July 11, 2011

Twitter: what is the faith of this rising star?

My attention has been lately caught by the fact that Twitter has entered the TOP 10 worldwide most popular websites. More specifically Twitter is today number 9.

The question is: is Twitter a real rising star? Is Twitter going to cast a shadow on the power of the 2 internet giants Google and Facebook?

Created in 2006 Twitter has today more than 200 million users, with 150$ million in add revenues: an extremely powerful growth, Mr. Zuckerberg might be having a "Déjà vu"!

CEO Dick Costolo is still developing the company's business model and not planning to go public in the short term. However rumor says it that the company is currently being valued 7$ billion, while only 7 months earlier it was valued 3.7$ billion. (Wall Street Journal).


Undoubtedly Google has perceived that the rising competitor might represent a serious threat, since as one of our classmates has pointed out in July 5th's blog "No more realtime?", Google has broken a previous agreement with Twitter on realtime (moving this function to it's own realtime communication tool Google+).

I wonder what other moves do Facebook and Google have planned to contain Twitter's growth. Or are Google and Facebook willing to share the primate? Is the "size of the pie" growing for everyone with the rise of Twitter?

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