Everyone knows that LinkedIn profiles are great online resumes, but ever since various plug-in apps have been enabled on the LinkedIn platform, the website has functioned as an effective sales lead generation engine. In essence, LinkedIn -- through its app plug-ins -- provides an online, findable and social extension of sales content generated by many companies’ sales teams.
Content can include sales presentations, data sheets, case studies, and existing customer references . Self research now drives B2B discovery and the process of buying within the B2B sector. Research of qualified prospects go a long way in eventual sales conversions. Apps useful to make a sales case on LinkedIn includes SlideShare, Box.net, TripIt My Travel, Wordpress, and Events.
Content can include sales presentations, data sheets, case studies, and existing customer references . Self research now drives B2B discovery and the process of buying within the B2B sector. Research of qualified prospects go a long way in eventual sales conversions. Apps useful to make a sales case on LinkedIn includes SlideShare, Box.net, TripIt My Travel, Wordpress, and Events.
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