The Congress and all current legislation was badly equipped to deal with challenges posed by the current tech giants like Facebook or Facebook with the old rules aimed to regulate traditional media. But the landscape is finally changing where the FTC efforts to get more resources and funds for digital policing and bigger budget maybe finally coming to fruition. The issue of the privacy is probably the biggest issues where both parties are aligned and agreeable to more oversight and legislation.
The big step indicating a shift and focus of the government role is the creation of the task force by FTC to assess how whether or not consumers are treated fairly by the large tech companies. Finally, the Congress is proposing a bill to regulate privacy rules in the digital world and it would be interesting to see what impact it can/will have on the Google and Facebook business models, where the heart of those business is based on the tailored and targeted advertising for their users.
No comments:
Post a Comment