Monday, June 30, 2014

How well companies perform on digital marketing?

Wpromote recently released its 2014 digital marketing ranking of ecommerce sites. Interestingly retail sites performed poorly and houseware sites took top spots on the list. The way Wpromote put together the list is by evaluating the following dimensions (weights in bracket)


  • PPC — 25 percent
  • SEO — 25 percent
  • Social Media — 10 percent
  • Email Marketing — 10 percent
  • Mobile — 10 percent
  • Blogging — 10 percent
  • E-commerce — 10 percent


Check this out: http://marketingland.com/retailers-get-d-grade-digital-marketing-scorecard-88315

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