This video delivers the intended message extremely clearly by
reaching to the viewers’ mobile numbers and getting their full attention. It
integrates social impact with digital marketing.
This piece of creativity put together for Volkswagen is
circulating in Facebook, but unfortunately it is not leveraging its full
potential on the net. Trying to search for it typing “cinema responsible
driving” or “cinema car campaign”, the video does not appear at the top of the organic
search results.
Lucky you here is the link and you don’t have to search for
it!
Check out the video (1:22 only; if in a rush, check from
minute 0:45). Brilliant campaign!
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