We saw extensively in class different ways how companies use
creative display and coordinated combination of displays in one page to capture
the viewer’s attention. As we learn more about these techniques we build more
resistant, but I encountered a creative full page video display that caught my
attention and made me feel in control! A
short movie while logging into my Yahoo email account.
Characteristics that capture the viewer:
1) Short action movie: with short shots and fast
changing screens.
2) Not intrusive: It happened in the background
while I was logging into my Yahoo mail account
3) It was originally in mute! How smart not to
annoy the user with noises we don’t know where they come from. So out of
curiosity I unmute the video.
And in case you are curious, here it is: https://login.yahoo.com/config/login_verify2?&.src=ym&.intl=us
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