A survey conducted among senior executives in several medium
and large companies by McKinsey reveals that the main challenges to grow their
digital programs are the lack of talented individuals and their own
organizational structures.
For most respondents it’s evident that digitization has
become a critical asset in many companies’ quest for growth. More than
three-quarters of executives say the strategic intent behind their digital
programs is either to build competitive advantage in an existing business or to
create new business and tap new profit pools. However, the mentioned challenges
prevent companies from scaling up their digital efforts and seeing clear
returns on their investments.
No comments:
Post a Comment