This past week, the NYTimes published an article on how wedding marketing can be very stereotypical when it comes to female and male roles.
As part of their email marketing, two sites (the Knot and Wedding Wire), after the wedding, in order to keep in touch with their customers kept sending reminders to change their names to their new husband's.
Then Facebook assumed that now that their customers reported they were married, they'd soon have kids so they started showing baby ads.
The article also goes into the different expectations for women and men on their wedding day and how marketers - in their attempt to connect and sell - magnify them and thus, perpetuate stereotypes.
Worth a read:
https://www.nytimes.com/2019/10/05/fashion/weddings/the-sexist-undertones-of-wedding-marketing.html?action=click&module=Well&pgtype=Homepage§ion=Love
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