A blog for students of Professor Kagan's Digital Marketing Strategy course to comment and highlight class topics. From the various channels for marketing on the internet, to SaaS and e-commerce business models, anything related to the class is fair game.
Wednesday, July 25, 2012
Digital Education on Digital Marketing: New Trends in Consumer Goods Industry
As we are enjoying our digital marketing class, the marketing departments of consumer goods business are also working hard to provide their marketers cutting-edge knowledge in digitals.
An article in MarketingWeek pointed out the most impressive feature for marketers to keep pace with digital developments: the creative side of digital marketing can come into play in training too. With the digital landscape already more varied and complicated than many predicted just a decade ago, it seems training solutions are destined to be equally diverse.
Check out the detailed report here:
http://www.marketingweek.co.uk/trends/marketers-keep-pace-with-digital-developments/4002662.article
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment