Monday, July 30, 2012

Shutterfly Positioned for Greatness...

Today, Shutterfly announced Brian Regan would take on the role of new Chief Financial Officer, a position that had been vacant since March.  http://www.cnbc.com/id/48400617 Brian joins the company from Nextag, a deal hunter website. His resume also includes Executive President and Chief Financial Officer of Ticketmaster Entertainment, Senior Vice President of Finance at Expedia.com, a financial role at LendingTree, and auditing experience at PricewaterhouseCoopers.  With a wide body of online and media experience until his belt, he is well suited to help Shutterfly usher in the next evolution of the online photo market. Shutterfly has been fortunate to capitalize on the purchase of the legacy brand Kodak Gallery and allow unlimited photos (unlike Flickr).  However, there’s still a need for Shutterfly to expand its brand if it will maintain relevant.   

Shutterfly should consider a joint partnership that will increase the membership and use of its product and Brian may be able to help with at that.  For example, Ticketmaster still remains the largest hub for concert ticket purchases in the country.  Perhaps, Shutterfly can provide online photos and videos of attendees at their favor artist’s concert (you upload your photos from the concert on conjunction with other attendees for a master gallery from different angles).

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