A blog for students of Professor Kagan's Digital Marketing Strategy course to comment and highlight class topics. From the various channels for marketing on the internet, to SaaS and e-commerce business models, anything related to the class is fair game.
Monday, February 23, 2009
Viral Marketing
Viral marketing is cost effective and taps undiscovered audiences.If you are interested in exploring more word of mouth (WOM) / viral marketing approaches for your business, a good reference site is:http://www.womm.org/.
No comments:
Post a Comment