Digital reshaped competition. Barriers to entry are now
lower leading some industry to more fragmented competition and presence of
smaller players. Here the seven traits of this new competitive era:
1) New pressure on prices and margins
(price-comparisons)
2) Competitors emerge from unexpected places
3) Winner-takes-all-dynamics
4) Plug-and-play business models
5) Growing talent mismatches (software replaces
talent in digital businesses. At the same time, companies are struggling to find the
right talent in areas that can’t be automated.)
6) Converging global supply and demand
7) Relentlessly evolving business models—at higher
velocity
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