You may have seen commercials recently by Domino's Pizza that show the new ways that individuals can order pizza. Seattle Seahawks star cornerback Richard Sherman uses Twitter, while Desperate Housewives star Eva Longoria pokes fun at herself sitting in front of her TV and using it to order Domino's. Following on the success of the advertising campaign, Domino's Pizza has launched an Easy Order Service in the UK that allows users to re-order their favorite pizza using the push of a button on the Domino's app. However, Domino's has also partnered with Tech firm Flic to create physical buttons that can be paired with your mobile phone and perform the same function. Simply place the button between your remote and favorite beer, and press whenever those hunger pains strike. Rather than ignite a nuclear war, your favorite pizza will be there in under 30 mins. Where do I sign up?
http://mobilemarketingmagazine.com/dominos-pizza-easy-order-connected-button/
1 comment:
Should be interesting to see how this stacks up against what Amazon launched, too. Could this be the rise of the Dash button? https://www.amazon.com/b/?node=10667898011&sort=date-desc-rank&lo=digital-text
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