When it comes to marketing, startups often dont put too much effort on video marketing. However, here are some stats that enforce the importance of video marketing:
- Online videos have 100 million watchers everyday
- 75% executives admit watching work-related videos at least once weekly
- Videos influence purchasing decisions of 90% online shopper
Here are a few steps that can help you create a great video for marketing:
- Create a personalized video
- Make it simple and clear to get the message home
- Offer some value
- Include a call to action add the end
- Add a demonstration to make it convincing
More information can be found in the following posts:
http://www.videobrewery.com/blog/18-video-marketing-statistics
http://www.steamfeed.com/top-5-tips-describing-video-marketing-startups/
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