Again, another social media platform, Instagram, decided to
place advertisements. The ads will be relatively standard, once in a while
Instagram will plug a sponsored photo in your stream and mark it with “sponsored”.
Instagram already have a lot of partners lined up. It is not quite sure how
many ads Instagram will post but it shouldn’t be more than 4 per day which is
Tumblr’s number. If the user has the same email for Facebook and Instagram, the
ads that pop up will be affected by user’s Facebook activity. With Instagram’s
ads, Facebook will be able to boost its share to higher than 33%.
Instagram ad is something everybody was expecting so not
very surprising but I personally didn’t like the news. I am worried that it
will become like Facebook where it’s hard to see the actual posts because there
are so many ads on the wall. Today, I went to my Facebook account and deleted
all the musicians, movies and TV series that I had liked in the past because it
was taking over my Facebook feeds. I hope that Instagram will come up with strict
plan of how many ads per day they are going to display and stick to the plan.
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