Sunday, September 23, 2012
SEO/Social Media Strategy
This is a nice little article about some of the SEO strategies we discussed in class, with an emphasis on creating content rather than the "old-school" guerilla marketing strategies of posting links in the comments sections of forums or other blogs. On the other hand, using the right keywords and creating strong and numerous internal links on your own blog are encouraged. Additionally, posting links to new content on social media outlets such as Facebook or Twitter to the main content pages on one's site can be critical to success at SEO. Communicating a comprehensive strategy to all of the internal SEO stakeholders can help align these efforts.
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