Thursday, December 03, 2015

Digital marketing on holidays!


Digital marketing on holidays!
The Holiday season is a great moment to boost your sales if you have a great digital marketing strategy. So, here are some tips:
Pinterest
“+38M people have saved holiday pins” and obviously each day the number is increasing. Pinterest is a social network were people look for gift inspiration, and we know that the Holiday season is a moment for gifts. So, create a board and content were your brand is present during Christmas.  
Vloggers
“68% of shoppers prefer product videos from “people like me” because they find the approach far more relatable.” Therefore, use vloggers to provide shoppers with product reviews and ratings. They can help your brand this holiday season by giving customers recommendations on what to buy.
Email
It is a great channel to support your brand during the holidays. Customers are looking for personalization, because they will be receiving tons of emails. Tailored your message with individual preferences and reconnect with your customers from last holiday season.
Search
As a brand, you definitely should add a holiday shopping keyword. During the holiday season customers search for terms related to holiday deals.
Sources:

No comments: