Digital marketing on holidays!
The Holiday season is a great moment to boost your sales if
you have a great digital marketing strategy. So, here are some tips:
Pinterest
“+38M people have saved holiday pins” and obviously each
day the number is increasing. Pinterest is a social network were people look
for gift inspiration, and we know that the Holiday season is a moment for
gifts. So, create a board and content were your brand is present during Christmas.
Vloggers
“68% of shoppers prefer product videos from “people like me”
because they find the approach far more relatable.” Therefore, use vloggers to
provide shoppers with product reviews and ratings. They can help your brand
this holiday season by giving customers recommendations on what to buy.
Email
It is a great channel to support your brand during the
holidays. Customers are looking for personalization, because they will be
receiving tons of emails. Tailored your message with individual preferences and
reconnect with your customers from last holiday season.
Search
As a brand, you definitely should add a holiday shopping
keyword. During the holiday season customers search for terms related to
holiday deals.
Sources:
No comments:
Post a Comment