Nowadays
many companies are engaging Facebook Pages but there seems to be some lack of
understanding in what can be done and how it should be done. The Facebook page
needs to be attractive and at the same time should make the users to get
engaged. How can we more effectively manage Facebook pages? Furthermore, how
can we measure the impact of our social media efforts?
From the article “Survey
Reveals Statistics to Make a Facebook Page More Effective” we can find out how
to make the Facebook page for the brand more effective. ODigMa unveiled a study
which shares statistics to make Facebook pages more effective. It has studied
the Facebook pages of over 400 brands for the several months and arrived at
statistics which can make the Facebook page for a brand more effective. The key
findings of the study are as follows.
Key findings:
- · Surprisingly weekdays are the best to get likes on your page
- · Maximum: 6-7:30 PM on weekdays
- · Minimum Likes between: 9AM – 11 AM
- · Even for shares 3:30-5 PM on weekdays is when one sees maximum traction
- · Minimum Shares between: 2 PM – 4 PM
- · Pictures clearly speak louder than words. A post with a photo gets twice the number of Likes as compared to a text post; and about 8 times more as compared to a post which is just a link
- · But, here is the clincher, a text post gets more Comments (about 1.5 times more) as compared to a post with pictures
- · Weekends are the best to have Interactions with users. Thursday is the worst day
- · Ensure that your posts have less than 20 characters, to get maximum Likes
- · Ensure that your posts have more than 400 characters to get maximum Shares
Read more : http://www.socialsamosa.com/2012/12/odigma-survey-reveals-statistics-to-make-facebook-page-more-effective/
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