Ahead of our class on Ecommerce I wanted to share an article that came out today covering some of the trends for the future of Ecommerce.
The article lines out 6 main trends for the next 12-18 months:
- Responsive website design to enable mobile ecommerce
- Ensure you have great content that is ready for SEO
- Video, video, video... Video advertising will boom over the next 12-18 months
- In the importance of social media and P2P feedback on products
- The importance of remarketing and following consumers along their shopping journey
- Stories all over the place, focus on creating a narrative around your products vs feature based marketing, people want to hear a nice story
Hope this will set us up for an interesting class tonight!
Looking forward !
Tomas
PS full read below
http://tweakyourbiz.com/technology/2015/12/01/top-futuristic-e-commerce-trends-drive-revenues/
No comments:
Post a Comment