Tuesday, December 01, 2015

DIY App Builders Make Digital Marketing Easier Than Ever


In the rapidly evolving space of mobile technology, mobile applications continue to pry their way into both our personal and professional lives. But, for many small businesses and non-profits, mobile applications remain beyond their budgets. This gap in need and availability has led to the creation of easy-to-use, affordable and quick do-it-yourself (DIY) app development software.

The rise of DIY app development software has begun. These tools remove the need for a strong technical background and, even more importantly, remove the large price tag usually associated with app development.
I think the reason of the emerging of DIY app is that marketing teams in small and medium sized businesses often have three things in common: they lack coding experience, they work on a limited budget and they need measurable results—fast. Many of the app builders can address all three issues by popping out a really great looking app within a few hours—as opposed to custom app development, which can take months.
App builders can help businesses meet a number of goals across marketing, mobile commerce and vertical-specific needs, often yielding nearly immediate results. Expect to find a few specific features to be common in most of these app building tools:

No comments: